How long does it take to rank #1?

SEO is a marathon, not a sprint. Typically, you will see significant movement in months 3-6. results vary by competition, but our local domination strategy usually secures 'Map Pack' placement faster than organic website ranking.

What is GEO / AEO, and do I need it?

GEO (Generative Engine Optimization) and AEO (Answer Engine Optimization) are about getting recommended inside AI tools like ChatGPT, Perplexity, Gemini, and Google's AI Overviews — not just classic search results. As more buyers ask AI 'who's the best near me?', the businesses cited in those answers win the lead before a single blue link is clicked. We build your site and content so AI engines can read, trust, and recommend you. It blends SEO, structured data, content, and reputation — and we fold it into the same build.

Do I own my website and domain?

Yes. You always retain ownership of your domain name (URL). If you cancel, you keep your domain. The site design itself depends on the platform: we build on high-speed custom stacks, but we can export content for you if you ever leave.

We can build on WordPress if requested, but we prefer our custom high-performance stack (better speed, security, and no plugin maintenance). We choose the tool that gets the best conversion result for your industry.

What if I already have a site?

We can work with it! We will audit it first. If the foundation is solid, we optimize it (SEO/Speed). If it's built on old tech that hurts conversion, we will recommend a migration to our conversion layer.

Local Search Visibility System

When customers search for what you do — are you showing up?

If you're not in the top 3 local results when a customer searches for what you do, you're invisible. We get your business found, get the call, and turn it into a booking.

See What Ranking Looks Like Book a Free 15-Min Call

#1 in the Map Pack

plumber near me Thunder Bay

Your Business

5.0 · Open now

Local search example

A homeowner types “plumber near me” into Google. Three local businesses appear in the map pack at the top. Those are the only three that get called. The fourth result — even if their website is gorgeous — gets ignored. Local SEO is what decides which three show up.

If you’re not one of those three, you’re invisible to the buyer.

What customers see when they search · Your local market

Most Local Businesses Are Invisible When It Matters

Your customers don’t scroll past the first three results. They tap one, get a quote, and move on. If your business isn’t there, you don’t even get a chance to compete.

Being on page 2 might as well be being closed.

Load time before half of mobile visitors leave your site.

Top 3

Local results take roughly 75% of all clicks. The rest fight over scraps.

4.5★

Minimum rating most customers want before they’ll trust a local business.

How Getting Found Turns Into Booked Jobs

Ranking is just the start. Here's how a search turns into a paying customer.

Attract

Dominate local search & maps to get found first.

Validate

Automated reviews build instant trust & authority.

Convert

High-speed pages turn browsers into buyers.

Feed

Leads push instantly into your CRM pipeline.

System Layers

What's Actually in the Build

A fast website, a strong Google profile, and a steady stream of 5-star reviews. That's it.

Google Business Profile

Optimized profile that ranksService area set up correctlyPosts, photos, and Q&A managed

Reviews on Autopilot

Auto-requests after every jobReply templates for every reviewTrust widgets on your site

Reviews on autopilot

Northern Plumbing & Heating

Plumber · Thunder Bay

Open

4.9

127 reviews

Call

Directions

Website

Recent reviews

Dave M.

Showed up same day and fixed it fast. Booked right through their site.

Karen L.

Easiest quote I've ever gotten. Highly recommend.

Every finished job auto-requests a review. Trust compounds.

New — AI Search Visibility

Get Found Inside ChatGPT, Perplexity & Google AI Overviews

Your customers are starting to ask AI instead of scrolling Google. When someone asks ChatGPT or Gemini “who’s the best… near me?”, the answer names a few businesses — and ignores the rest. Generative Engine Optimization (GEO) is how we make sure the answer names you.

AI-Readable Content

Clear, structured, question-and-answer content that language models can actually parse, quote, and trust.

Entity & Schema Markup

Structured data and a consistent entity footprint so AI engines understand exactly who you are and what you do.

Authority & Citations

Reviews, mentions, and third-party signals that make AI models confident enough to recommend you by name.

AI Mention Monitoring

We track how ChatGPT, Perplexity, and Google AI Overviews describe you — and tune the strategy as answers shift.

Why now: AI answer engines are where the next wave of buyers start. The businesses that get cited early become the default recommendation.

See if AI recommends you

Need a Website Fast?

If you aren't ready for a full custom SEO build yet, check out our 7-Day Website Launch Program.

View Launch Program Details

Proof in production

Official AutoCorp Partner

600–700% monthly traffic on an in-house WordPress rebuild

When Need A Car's third-party photo vendor and listing platforms started costing them sales, we rebuilt the site in-house on WordPress with a SQL inventory layer and feed distribution to AutoTrader, CarGurus, Kijiji, Facebook, and Google Merchant Center.

600–700%

Monthly traffic lift

Feed channels

Rooftops

See the in-house dealer-group site rebuild

Where This Fits

Visibility is a layer that supports the entire system.

The Frayze Growth Ladder

Where Are You Now?

1. Website Core

Get Online

Professional Home Base

2. Managed CRM

Automation

Stop the Lead Leaks

3. Growth Engine

Lead Gen

Predictable Flow

4. Scale System

Paid Ads

Market Dominance

The Visibility LayerSupports every stage of the ladder →

You Are Here

Questions About Visibility

Understanding SEO, Websites, and Ranking.

THE CONNECTED SYSTEM

Everything Frayze automates for you

This layer plugs into one connected system — here’s the full set of capabilities working behind the scenes.

AI Lead Response

Every inquiry gets answered in seconds — day, night, and weekends.

AI Receptionist

A 24/7 voice assistant that answers, qualifies, and books for you.

Missed-Call Follow-Up

Every missed call gets an instant text back before they call the next guy.

Lead Qualification

Filter out tire-kickers so your team only talks to ready-to-buy customers.

Appointment Booking

Leads book themselves straight into your calendar — no phone tag.

Pipeline Automation

Every deal moves forward on its own, so nothing slips through the cracks.

Client Onboarding Flows

New customers get a smooth, automated welcome from the moment they sign.

Follow-Up Sequences

Automated email and SMS that nurture every lead until they're ready to buy.

Estimates, Invoicing & Document Signing

Send quotes, collect payment, and get contracts and documents signed — all in one place.

Showing up is half the job. Catching the lead is the other half.

Ranking gets the click. But if the website is slow, the form is broken, or the call goes to voicemail, you still lose. That’s why we plug visibility into the CRM follow-up system — so every lead you earn actually gets answered. For paid traffic on top of organic, see the Lead Generation System.

See how a local contractor built an SEO site that ranks for high-intent keywords: Global Aluminum Solutions Case Study.

More on getting reviews that convert: Reputation Management Guide.

In a specific city? Start with our dedicated pages for SEO in Thunder Bay, web design in Thunder Bay, and SEO in Sudbury.

Get found. Get the call. Book the job. That's the whole point.

Built to Win Local Customers in Your Industry

Trades & Contractors

Dominate 'plumber near me' searches & convert emergency traffic.

See Use Case

Local Retail

Drive foot traffic with Google Maps & Inventory optimization.

See Use Case

Medical & Health

Build trust with automated 5-star reviews & provider pages.

See Use Case

Ranking #1 in Three Cities

"Local SEO dominance for 3 locations. We rank #1 for our key terms and our new site converts 3x better."

Read Case Studies

Get found by your next customer.

We'll audit your local search position for free, then show you the path to the top three.

Get My Free Visibility Audit Book a Free 15-Min Call

Looking for pricing? View Plans

When customers search for what you do — are you showing up?

Most Local Businesses Are Invisible When It Matters

How Getting Found Turns Into Booked Jobs

Attract

Validate

Convert

Feed

What's Actually in the Build

Google Business Profile

Reviews on Autopilot

Get Found Inside ChatGPT, Perplexity & Google AI Overviews

AI-Readable Content

Entity & Schema Markup

Authority & Citations

AI Mention Monitoring

Need a Website Fast?

600–700% monthly traffic on an in-house WordPress rebuild

Where This Fits

Where Are You Now?

1. Website Core

2. Managed CRM

3. Growth Engine

4. Scale System

Questions About Visibility

How long does it take to rank #1?

What is GEO / AEO, and do I need it?

Do I own my website and domain?

Is this WordPress?

What if I already have a site?

Everything Frayze automates for you

AI Lead Response

AI Receptionist

Missed-Call Follow-Up

Lead Qualification

Appointment Booking

Pipeline Automation

Client Onboarding Flows

Follow-Up Sequences

Estimates, Invoicing & Document Signing

Showing up is half the job. Catching the lead is the other half.

Built to Win Local Customers in Your Industry

Trades & Contractors

Local Retail

Medical & Health

Ranking #1 in Three Cities

Get found by your next customer.